CLEVER HEADS AND CRAFTY HANDS

What do we do?

We save you time by directing your marketing strategy, marketing your practice, training your team and recruiting key players. Let’s see if we’re compatible…
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In a nutshell, we do four things

1. We direct your marketing strategy

For many clients, we act as a Fractional CMO. What is a Fractional CMO? He or she is an outsourced senior executive who performs the function of a Chief Marketing Officer so that your practice doesn’t have to commit to hiring and compensating a full-time, in-house CMO.

A CMO can be accountable for planning your strategy and aligning the work of all of your marketing consultants and agencies – saving you time and money.

As your representative, they’ll direct your specialised service providers (SEOs, paid traffic managers, designers, writers, translators, video and photographers) from an informed perspective.

2. We market your practice

Yes, we can coach you on marketing strategy, and we also do all that fun implementation stuff like website design, SEO, paid traffic, social media and video marketing.

As a full-service marketing agency, we can do everything from write copy, design ads, develop websites, increase your traffic, to increase your conversions.

3. We train your team

We can train your first contact staff to convert callers into first appointments. We can teach your clinical and office team to convert more first appointments into patients. We also teach customer service to every team member so they can wow your patients at every touchpoint.

We offer three flagship courses and can deliver these live. We also have digital versions of these courses available in multiple languages (English, Spanish, French, and German).

4. And, we recruit key players

Your people are your greatest asset – it’s not just a cliché.

Your team needs more than clinical staff. We can help you specify the right patient-facing positions and accountabilities – including job descriptions, compensation plans and progression pathways.

Typical roles include receptionists, patient counsellors, and first contact agents.

We can also help you find the right people to fill these positions so your team can deliver on your customer service and marketing strategies.

In a nutshell, we do four things

1. We act as a Fractional CMO

What’s a Fractional CMO? He or she is an outsourced senior executive who performs the function of a Chief Marketing Officer without your company having to commit to a full-time, in-house CMO.

2. We market your practice

Yes, we coach you on strategy, and we do also do all that fun implementation stuff like website design, SEO, paid traffic, social media and video marketing.

3. We train your team

We train them to market to, convert, close, and to wow your patients.

4. And, we can recruit key players

Your people are your greatest asset – it’s not just a cliche. We help you specify the right seats, and find people to sit in them so you need to align your day-to-day actions with your marketing strategies.

Book compatibility call

What does LiveseySolar do & why do we do it?

We save you time by directing your marketing strategy, marketing your practice, training your team and recruiting key players.

What we’ve listed above is important, but it may not be the most important growth strategy for your business right now.

We have identified 83 additional growth strategies that can help grow your revenues. So take our FREE “Practice Marketing” quiz so you can figure out the ONE BIG THING you should do first.

You’ll receive a report on your refractive or cataract surgery practice’s growth potential. Compare your score with all the other clinic owners who’ve taken the test.

Get your score

“They’re clearly very professional, they know what they’re doing, but they also put us at ease really so that we can actually cut through what’s needed to actually get what we want

And that’s ultimately what it’s about, when no one has enough time to do everything. So it’s making us feel relaxed enough and working in an effective and friendly way.”

Mr Praveen Patel,
MA (Cantab), MB BChir (Cantab), FRCOphth, MD (Res)
Consultant Ophthalmologist and co-founder of EyeSight
Hertfordshire, United Kingdom

Proud partnerships and certified expertise
in digital marketing

Find out what’s possible for your practice with an informal compatibility chat

The best way to answer that nagging question about practice growth/marketing/patient volume in the back of your mind is to book a free 15-minute compatibility call. Get some options and go away with a clear idea of what’s possible.

Book compatibility call

Meet our Founders

We’re passionate about helping leaders of high-quality, growth-minded eye surgeons double their practice revenue

Rod Solar

Founder & Fractional CMO

Rod Solar co-founded LiveseySolar and acts as a Fractional CMO for our clients. He’s on a mission to double the size of 150 cataract and refractive surgery practices. He figures the best way to achieve that is by applying proven frameworks to discover & leverage the hidden growth opportunities in the very best practices. Rod is passionate about digital marketing.

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LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.

— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey

Founder & CEO

Laura Livesey is the co-founder & CEO of LiveseySolar. She has developed powerful refractive surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.

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Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.

— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK