Who is the most challenging group to convert for vision correction?
Insights from top surgeons worldwide! Discover which patient group is hardest to convert for vision correction and how experts approach the challenge.
The 3-Step framework that boosts patient conversions and increases average case value
Increase patient conversions with the Proof | Promise | Plan framework. When patients see you as the expert, trust grows, and saying “yes” becomes easy.
How science helps you get patient reviews that pour in before you even ask
Set the stage early for patient reviews. Prime them from day one with testimonials, pre-suasion, and strategic follow-ups to ensure they say yes.
When is it okay to talk about money in healthcare?
Talking about money in elective healthcare isn't pushy—it’s respectful. Patients expect clear pricing. Here’s how to approach the conversation with confidence.
How to destroy your expert credibility with pricing
Here's how pricing poorly can ruin your reputation as a top-tier surgeon.
How strong is your brand? Can you measure it? (Hint: Yes!)
A strong brand lets you charge more, gain loyal customers, and nearly guarantee sales. Learn how to create a brand patients trust and choose.
Client Spotlight: Aanchal Gupta of IVISION LASER
Aanchal Gupta shares her journey of building a premium laser vision brand
What’s the “Promote” Stage of the Customer Value Journey?
Learn how to leverage the "Promote" stage of a practice by turning thrilled customers into passionate advocates who share their transformative experiences with others.
The 3 key unlocks to more surgical bookings
Measure these 3 key conversion rates in your practice to boost your surgical bookings
How Top Refractive Surgery Practices Use Smart Referral Strategies to Boost Patient Bookings
Use patient family history to seed referrals, fostering exponential growth and boosting bookings for your refractive surgery practice.
