Case studies

A selection of success stories featuring eye surgeons who followed our guidance to become market leaders.


Case studies

A selection of success stories featuring eye surgeons who followed our guidance to become market leaders.

“I didn’t want to look back at the end of my career and think, ‘well what could have happened if we had done this or done that.’

I looked at the website and went to the links of the other practitioners they’ve worked with; many of them who – four people – that I know personally. And these are people who are serious ophthalmologists. They’re not people who want to.. let’s say, just expand, expand, expand, expand… they want to develop good practices and offer a very good level of patient care. So the quality of their work is important to them and people who I know will only engage with other people whose quality of work is important to them. So yeah, I did some research.”

Prof Mohammed Muhtaseb,
Consultant Ophthalmic Surgeon and Founder of ILase,
Cardiff, Wales

Brisbane Laser Eye Surgeon increases monthly sales by 648%

Before the 2020 Covid-19 global pandemic began, VSON doubled its sales in the 2nd month of its engagement with us. Then, they doubled again in their 3rd month. 8 months later, they again doubled their sales. Compared to 2019, the clinic’s average monthly sales grew by 162.5% year on year (YoY) in 2020. In 2021, they’d grown by 342%. 2022 is even better, and when you compare their first month working with us to their most recently recorded month, VSON has grown by 648%. In absolute numbers, that’s like having 100 patients and then having 648 patients.

Average monthly sales YoY grew by 648%

Melbourne vision correction clinic skyrockets sales by 479%

Compared to the clinic’s average monthly sales in 2020, the clinic’s average monthly sales grew by 479% by mid-2022. To give you an example of what that means, imagine you have 100 patients in 2020. 18 months later, you’d have 479 patients in the middle of 2022.

YoY Month to Month Growth: 466.5%

Pennsylvania eye surgeons double their laser and lens surgery practice

This cataract & refractive surgery practice based in Pennsylvania has more than doubled its sales (i.e. 143% YoY increase in average monthly sales) since they engaged LiveseySolar in early 2020. In just 6 months since the marketing campaign launched, Memorial Eye Institute now tops the chart in organic search engine visibility and dominates the local market on paid traffic visibility. They now consistently beat the strongest competitor in the field, the national chain LASIKPlus. Monthly sales grew by 56% in 2020 YoY. In 2021, average sales are on track to grow another 56% YoY compared to 2020.

Average monthly sales grew by 143%

London independent eye surgeon DOUBLES his practice from one year to the next

With our help, Alex Shortt increased his billings by 103% Year over Year from 2018 to 2019. In 2019, he had two lead generation channels – with the majority of his billings arising from Optegra’s marketing efforts and a sizable proportion (43%) of his revenue arising from his own efforts. This directly impacted his ability to double the size of his practice from one year to the next.

Annual sales grew by 103%

Cataract surgeon in the North of England skyrockets 7X in three years

From Modest Beginnings to Market Leader: How Robert’s Practice Revenue in the North of England Skyrocketed 7X in Three Years

What do eye surgeons say about working with us?

“Very, very professional”, “Experts”, “Thorough”, “Absolutely brilliant”, “Very impressed”, “Fantastic”, “An amazing result”, “Absolutely fabulous”. These are just a few of the phrases our clients use to describe us…

Meet our Founders

We’re passionate about helping leaders of high-quality, growth-minded practice owners double their practice revenue

Rod Solar

Founder & Scalable Business Advisor

Rod Solar is a co-founder of LiveseySolar and a Scalable Business Advisor / fCMO for our customers. Rod mentors and coaches CEOs/Founders and their leadership teams to double their sales, triple their profits, and achieve their “ideal exit”.

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LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.

— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey

Founder & CEO

Laura Livesey is the co-founder & CEO of LiveseySolar. She has developed powerful refractive surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.

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Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.

— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK

Find out what’s possible for your practice with an informal compatibility chat

The best way to answer that nagging question about practice growth/marketing/patient volume in the back of your mind is to book a free 15-minute compatibility call. Get some options and go away with a clear idea of what’s possible.