Provide context if you want sales training to actually stick

2021-10-20T10:00:36+01:00Converting Leads|

It's a common concern: you invest in training, spend time and energy working with the trainer to set it up, devote valuable time to send employees to the training event... and nothing changes. When they return, it's business as usual, and the training seems to have no impact whatsoever. What went wrong?In this post, Laura Livesey helps us understand how to make training stick, so that you can get the return on investment you are seeking.

Prospects want more leadership from you when being sold to

2021-08-12T13:20:47+01:00Converting Leads|

Question: We talk a lot about how non-sales professionals might feel during sales interactions. How do you think that prospects and clients feel? What do you think they are looking for when they are trying to purchase something from a professional? What benefits might there be if the relationship gets off on the right foot? In this video, Rod answers these questions and more...

The new client power dynamic that professionals were never taught to deal with

2021-08-11T11:39:20+01:00Converting Leads|

We’re continuing our new series of video Questions and Answers recorded during the recent ESCRS trade show that took place at the Excel Centre in London. Today Rod Solar answers a question that many experienced non-sales professionals might be wondering - why do I need to bother selling now when I never needed to before? Question: Why do professionals need to sell now when before they didn't need to?

Video: Straight talk for non-salespeople to become good at selling

2021-09-15T09:43:23+01:00Converting Leads|

Today we have 2 videos in which Rod Solar talks about our teaching approach and who might benefit most from working within this kind of learning environment. We’re continuing our new series of video Questions and Answers recorded during the recent ESCRS trade show that took place at the Excel Centre in London. Question: How would you describe your style in teaching professionals to become sales heroes?

If you want to increase sales you must embrace incompetence

2021-09-15T09:43:41+01:00Converting Leads|

We’re continuing our new series of video Questions and Answers recorded during the recent ESCRS trade show that took place at the Excel Centre in London. In today's video Rod Solar talks about some of the barriers that non-sales professionals put in the way of learning what they need to learn, in order to sell.

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