Collecting healthcare testimonials and patient reviews – without the hassle
I was speaking with a healthcare business owner the other day who told me that he didn’t bother collecting patient reviews from his patients because it’s too time consuming.
My experience over the past decade of working in healthcare marketing has demonstrated that 57% of patients select one health practitioner over another because of a personal recommendations from a friend or family member. And, a major healthcare marketing hurdle to business growth is not getting enough patient referrals. So, collecting patient reviews are certainly worth the effort.
Collecting and sharing testimonials and customer reviews doesn’t have to feel like pulling teeth
Getting patient reviews can be easy, but you may not like what you hear. If your customer service could be better, we can help you before you open Pandora’s Box. If, on the other hand, you feel you’re doing well, read on…
Many healthcare marketers don’t collect patient reviews because it’s time consuming and effort intensive. Paper surveys, unfortunately, take time to hand out, time to get back, and time to transcribe. Sometimes, as the completed surveys trickle in, you’ll notice that they begin to pile up. Unfortunately, these hidden gems are neither informing you or prospective customers about how much you may need to improve or how wonderful you are.
Today, you can send a short, personalised email to every one of your customers – in an instant. In the email you can include a link to an online survey. In the survey you can include a few multiple-choice questions and one question that asks for a few objective comments about your services, and their permission to share them.
In a few days, you’ll have loads of testimonials and reviews to add to your website, brochure and other marketing materials. This is one of the reasons it’s important to have a website that you can add content to as often as you like. Best of all, because everything is done digitally, it’s as easy as “copy and paste”.
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Meet our Founders

Rod Solar
Founder & Fractional CMO
Rod co-founded LiveseySolar and acts as a Fractional CMO for our customers. He’s on a mission to help transform the lives of 10,000 people with vision correction surgery by 2024. To achieve that, he inspires his customers to make confident decisions that will help 50,000 people take the first step towards vision correction.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
Laura Livesey is the co-founder & CEO of LiveseySolar. She has developed powerful refractive surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK