Collecting healthcare testimonials and patient reviews – without the hassle

I was speaking with a healthcare business owner the other day who told me that he didn’t bother collecting patient reviews from his patients because it’s too time consuming.

My experience over the past decade of working in healthcare marketing has demonstrated that 57% of patients  select one health practitioner over another because of a personal recommendations from a friend or family member. And, a major healthcare marketing hurdle to business growth is not getting enough patient referrals. So, collecting patient reviews are certainly worth the effort.

Collecting and sharing testimonials and customer reviews doesn’t have to feel like pulling teeth

Getting patient reviews can be easy, but you may not like what you hear. If your customer service could be better, we can help you before you open Pandora’s Box. If, on the other hand, you feel you’re doing well, read on…

Many healthcare marketers don’t collect patient reviews because it’s time consuming and effort intensive. Paper surveys, unfortunately, take time to hand out, time to get back, and time to transcribe. Sometimes, as the completed surveys trickle in, you’ll notice that they begin to pile up. Unfortunately, these hidden gems are neither informing you or prospective customers about how much you may need to improve or how wonderful you are.

Today, you can send a short, personalised email to every one of your customers – in an instant. In the email you can include a link to an online survey. In the survey you can include a few multiple-choice questions and one question that asks for a few objective comments about your services, and their permission to share them.

In a few days, you’ll have loads of testimonials and reviews to add to your website, brochure and other marketing materials. This is one of the reasons it’s important to have a website that you can add content to as often as you like. Best of all, because everything is done digitally, it’s as easy as “copy and paste”.

Get your Practice Marketing Score

Take our FREE “Practice Marketing” quiz. Get your score and benchmark yourself to practices around the world.

Find articles on:

What our clients say…

“In a matter of weeks, we already saw results with LiveseySolar. Far before we were even finished with our project.”

Erik Chotiner, MD, FACS, Ophthalmologist

“The whole group has been very, very professional. We’re quite early in the stages, but we can see the benefits.”

Dr Nick Mantell , MBChB FRANZCO

“They’re very professional. They know what they’re doing, but they also put us at ease. This helped us to cut through what’s needed to get what we want.”

Mr Praveen Patel, MA (Cantab), MB BChir (Cantab), FRCOphth, MD (Res)

“It’s wonderful to work with an agency that engages on our level and understands our market.”

Dr Anton Van Heerden, MBChB; FRANZCO, Ophthalmologist

Get your Practice Marketing Score

Take our FREE “Practice Marketing” quiz. Get your score and benchmark yourself to practices around the world.

Meet our Founders

We’re passionate about helping leaders of high-quality, growth-minded practice owners double their practice revenue

Rod Solar

Founder & Scalable Business Advisor

Rod Solar is a co-founder of LiveseySolar and a Scalable Business Advisor / fCMO for our customers. Rod mentors and coaches CEOs/Founders and their leadership teams to triple their sales, double their profit, and achieve their “ideal exit”.

Read more

LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.

— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey

Founder & CEO

Laura Livesey is the co-founder & CEO of LiveseySolar. She has developed powerful refractive surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.

Read more

Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.

— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK