Wowing Your Patients
Every interaction you have with a patient, from the first phone call to the first appointment to the treatment and beyond, should create a WOW experience. You want them to walk away thinking, “Wow, that was one of the best customer experiences I’ve ever had.” Regardless of whether they pursued treatment or not, you want them to believe “that was different!” “That was special!” “That was all about me!” Discover how you can create the WOW-factor and get the best free marketing tool you’ll ever want or need. Let’s dive in shall we?
Unlock Skyrocketing Profits in Refractive Surgery with this Formula
Maximize refractive surgery profits by enhancing patient experiences, increasing perceived value, and overcoming pricing fears. Achieve exponential growth.
Is your practice able to offer Ritz-Carlton patient service?
Want better ratings, reviews and more referrals? You may not have a 5-star facility, but you can offer 5-star patient service.
Happy employees equal happy patients and more profit
Healthcare leaders used to think employee engagement was a “nice to have” and would underinvest their time and money in these initiatives. Engagement is actually an enabler of a practice’s most important goals and has predictable ROI. Start engaging your team with social-emotional skills training, recognise your team members at least once a week and build trust with quarterly Rocks.
Are you ready to wow? Learn how to earn patient ratings, reviews and referrals
When it comes to service, it’s not as much about protocols, plans or standards, as it is about empowering people to exercise their good judgement. Our latest post reveals the essential components of what gives a practice the "Wow" factor.
Meet our Co-Founders

Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK