Training will give your team the tools they need to be more successful at selling but they often require continued guidance and supervision after training to use these tools properly.

Strangely, this is actually a question we get asked from business managers that hear about our past success with other clients and consider the effects that such success may have on their own business. Fear of success is a very real concern for many managers.

FAQ: Can sales training change my team's motivations levels and get them to want to sell?In his book, Drive: The ...

It’s certainly possible to administer training in stages, training smaller groups of employees at different times rather than training the whole team on one day. Many companies choose to follow this route to avoid downtime.

Everyone has a different learning style and what works well for one person may not work so well for the next.

The word “sales” has earned itself somewhat of a bad reputation over the years but this is usually due to a misconception about what good salespeople do. The big secret here is that we’re mainly teaching people how to connect emotionally with other people – some people have decided to call that “sales”, but it’s mainly better communication aimed at a goal.

To get the maximum benefit out of sales training, it is important to dedicate sufficient time to the process. It can be easy to overlook the importance of training when you are running a busy practice, and tempting to squeeze it into a short timeframe, but to obtain the highest possible ROI, it is vital to plan for adequate sales training time.

It’s important for both us and our clients to stay organised during the period before, during and after sales training in order to effectively track progress, monitor figures and be aware of any problems. We use software called Basecamp for management of each of our training projects with different clients

It’s very important to us to provide a successful training programme, both in terms of the results we promise, measured as return on investment, and in meeting client sales training expectations.