They have a wealth of knowledge of ophthalmology
ZEISS put us in contact with LiveseySolar. It was over ten years ago now. The expertise that LiveseySolar brought in to help us communicate our messages was invaluable. It just made complete sense again. They’ve worked with a lot of different clinics. They’ve worked with big chains, they’ve worked with small independent providers, they’ve worked with individual eye surgeons. So they have a wealth of knowledge of ophthalmology.
They also have a wealth of knowledge of medicine in commercial practice, and they have a structured approach so that when you’ve met with them and when you‘ve talked about your goals and ambitions, they actually help you refine those goals and ambitions. And then they give you a framework to work in to develop those goals, with specific targets to be delivered, specific jobs of work to create content, to create effective communication so that you know that you’re beginning with a plan.
And one of the things that have excited me about the Custom Vision Clinic is the fact that, because it’s mine, I can make the decision about, well, how do I do that communication. I’m the decision maker, so I can say “Great, I’m working with LiveseySolar again. We’re making that commitment and we’re going to work together to make the Custom Vision Clinic a success.”
Meet our Founders
Founder & Fractional CMO
Rod co-founded LiveseySolar and acts as a Fractional CMO for our customers. He’s on a mission to help transform the lives of 10,000 people with vision correction surgery by 2024. To achieve that, he inspires his customers to make confident decisions that will help 50,000 people take the first step towards vision correction.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO
Founder & CEO
Laura Livesey is the co-founder & CEO of LiveseySolar. She has developed powerful refractive surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK