“I learned the most during the role-plays”

I find it so interesting that so many people resist the idea of role-playing, sometimes even after they learn so much from it. Unlike Winta Negassi of the Cadogan Clinic, one of major clients in the plastic surgery space. Winta, a confident and personable member of their team who’s main role is not sales, has attended two of my 2-day workshops, The Increase Consultation Rates Course and Increase Telephone Conversion Rates 2-day course. The Cadogan Clinic felt it was a good idea for Winta to take the courses so she could act as a confident and skilled understudy to their primary Patient Advisor. Here is what Winta had to say about her experiences at the course:

I learnt the most during the role-plays. I will try to apply the full telephone approach when dealing with general info enquiries. I found the first part to be most difficult, as I could not see the full picture at that point.

My overall impression was excellent. I was impressed by the organisation and the structure of content as we managed to stick to the agenda and having enough time to learn and do role-plays. The instructor, Rod Solar, was very professional but at the same time very relaxed and was excellent in conveying his knowledge to the guests.

Winta Negassi, HR & Quality Assurance Administrator, The Cadogan Clinic

Get your Practice Marketing Score

Take our FREE “Practice Marketing” quiz. Get your score and benchmark yourself to practices around the world.

Find articles on:

What our clients say…

“In a matter of weeks, we already saw results with LiveseySolar. Far before we were even finished with our project.”

Erik Chotiner, MD, FACS, Ophthalmologist

“The whole group has been very, very professional. We’re quite early in the stages, but we can see the benefits.”

Dr Nick Mantell , MBChB FRANZCO

“They’re very professional. They know what they’re doing, but they also put us at ease. This helped us to cut through what’s needed to get what we want.”

Mr Praveen Patel, MA (Cantab), MB BChir (Cantab), FRCOphth, MD (Res)

“It’s wonderful to work with an agency that engages on our level and understands our market.”

Dr Anton Van Heerden, MBChB; FRANZCO, Ophthalmologist

Get your Practice Marketing Score

Take our FREE “Practice Marketing” quiz. Get your score and benchmark yourself to practices around the world.

Related Posts

Meet our Founders

We’re passionate about helping leaders of high-quality, growth-minded practice owners double their practice revenue

Rod Solar

Founder & Scalable Business Advisor

Rod co-founded LiveseySolar and acts as a Fractional CMO and Scalable Business Advisor for our customers. He’s on a mission to help transform the lives of 10,000 people with vision correction surgery by 2024. To achieve that, he inspires his customers to make confident decisions that will help 50,000 people take the first step towards vision correction.

Read more

LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.

— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey

Founder & CEO

Laura Livesey is the co-founder & CEO of LiveseySolar. She has developed powerful refractive surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.

Read more

Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.

— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK