Rod Solar reveals practice building secrets at ESCRS 2013 Practice Development Weekend
We decided to get practical at the ESCRS Practice Development Weekend in Frankfurt by revealing the very best business development strategies and tactics we’ve learned after working to build healthcare businesses over a decade. Here is the slideshow that accompanied the 6 hour talk on Sunday:
The weekend was well attended by eye surgery clinics and hospitals specialising in refractive and cataract surgery from all over Europe. Other speakers invited to present were LiveseySolar clients: Arthur Cummings (CEO of Wellington Eye Clinic), Paul Ursell (Owner of Cataract-Doctor.com), and Eckhard Weingaertner (Managing Director of EuroEyes).
Other notable presenters included Professor John Marshall (Institute of Ophthalmology in association with Moorfield’s Hospital), Paul Rosen (President of ESCRS and Consultant at Oxford Radcliffe Hospitals NHS Trust), and Professor Manfred Tetz, founder of the Berlin Eye Research Institute.
Meet our Co-Founders
Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO
Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK
