“He is a first class presenter, knowledgeable and possesses the ability to hold everyone’s interest”

In our Delivering Customer Service Excellence course, we start the day off with an introduction to the 3 personality phases of our most challenging customers: the Egos, the Amiables, and the Analyticals (which I have adapted from the work of Orvel Ray Wilson, William K Gallagher, Jay Conrad Levinson in their terrific book Guerrilla Selling: Unconventional Weapons and Tactics for Increasing Your Sales).

Not only is this information a useful way of separating the people from the problem, it also illustrates how we all share characteristics of these phases, and from time to time may operate within these phases in order to cope with a lost of control, trust, or certainty.

Interestingly, as has become no doubt clear to ongoing subscribers of my little blog posts, this section is one of the most memorable and impacting of the course.

‘Getting Inside Your Patients’ Heads – I found this extremely helpful. I learned from every topic covered but felt I would most be able to apply the ‘Art of Giving Great Service.’ I would like to do that topic again. I personally thought Rod was an excellent trainer, a true professional, who managed to keep our attention at all times.  No-one clock-watched throughout the entire day! It was most enjoyable and informative. He is a first class presenter, knowledgeable and possesses the ability to hold everyone’s interest. I thought he was an excellent example of someone who had truly found his or her niche in life!  Which, I think, says it all.

Med PA, Yorkshire Eye Hospital, Leeds

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What our clients say…

“In a matter of weeks, we already saw results with LiveseySolar. Far before we were even finished with our project.”

Erik Chotiner, MD, FACS, Ophthalmologist

“The whole group has been very, very professional. We’re quite early in the stages, but we can see the benefits.”

Dr Nick Mantell , MBChB FRANZCO

“They’re very professional. They know what they’re doing, but they also put us at ease. This helped us to cut through what’s needed to get what we want.”

Mr Praveen Patel, MA (Cantab), MB BChir (Cantab), FRCOphth, MD (Res)

“It’s wonderful to work with an agency that engages on our level and understands our market.”

Dr Anton Van Heerden, MBChB; FRANZCO, Ophthalmologist

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Meet our Founders

We’re passionate about helping leaders of high-quality, growth-minded practice owners double their practice revenue

Rod Solar

Founder & Fractional CMO

Rod co-founded LiveseySolar and acts as a Fractional CMO for our customers. He’s on a mission to help transform the lives of 10,000 people with vision correction surgery by 2024. To achieve that, he inspires his customers to make confident decisions that will help 50,000 people take the first step towards vision correction.

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LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.

— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey

Founder & CEO

Laura Livesey is the co-founder & CEO of LiveseySolar. She has developed powerful refractive surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.

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Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.

— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK