Closing First Appointments
Many practices are under the assumption that a patient will simply book when they’d like to pursue treatment. The problem is, people don’t act like that. Prospective patients rarely ask all the questions they need to address their concerns.
The majority of patients will walk away, thinking, “Hey, I’ve got lots of time to think about this.” But then, life takes over. People go home and become distracted by everything going on in their day-to-day lives. We fail to connect with them. They don’t answer the phone, they ‘go off’ the idea, or they spend the money elsewhere. Here we reveal the secret systems that have taken us over 20 years to learn and refine. Adopt these tips, and you will see your patient numbers increase in leaps and bounds. Let’s get into it…
Incredible Body Language Research on How Non-verbal Communication can Increase Sales
Incredible Body Language Research on How Non-verbal Communication can Increase Sales Most sales people are aware of the fact that their body language can affect how other people think and ...
Interpersonal skills are non-negotiable for anyone in a client- or patient- facing role
Interpersonal skills are non-negotiable for anyone in a client- or patient- facing role Every year and certainly more frequently during the past recession, we see more and more businesses closing ...
People like surprises, but NOT about money!
People like surprises, but NOT about money! When people visit vendors in consultations, they’re not always aware that the purpose of a free consultation is to reach a commitment objective. ...
Consistency is one of the most compelling principles of influence
Consistency is one of the most compelling principles of influence "There is no expedient to which a man will resort to avoid the real labour of thinking. - Joshua Reynolds" ...
Do you call your clients customers, guests or patients?
Do you call your clients customers, guests or patients? Words are more than just representation of how we think. They also shape how we think. I was delivering ...
Communication Skills: 9 Tips for Listening like You Care
Communication Skills: 9 Tips for Listening like You Care Effective and empathetic listening is one of the most important communication skills we can master to become a rockstar communicator. ...
Meet our Co-Founders

Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK