Converting Leads
Creating a successful sales funnel costs money. Those leads are precious. Here we show you how to make the most of the money you spend by reducing the number of people that call your practice and walk away without becoming first appointments.
The Difference between Emotional and Rational Objections
The main difference with the objections above are is where the objection is rooted. Emotional objections are rooted in a lack of excitement or emotional urgency. Rational objections, on the other hand, are rooted in a rational preference of one option (“someone else”) over you.
The Difference between Questions, Objections and Smokescreens
The Difference between Questions, Objections and Smokescreens One of the most challenging aspects of selling, and sales training, is handling objections. I’ve aimed to simplify this concept as much ...
Learning for life – how psychology is fundamental in a customer service phone call
Learning for life - how psychology is fundamental in a customer service phone call As an intern with LiveseySolar I was really appreciative to have the chance to accompany Rod ...
Getting your thinking on-target
Getting your thinking on-target In my last post, I wrote about how your off-target thinking affects you when selling. After you’ve rated where you stand on these examples, it’s time ...
Rating your off-target thinking
Rating your off-target thinking A big source of selling resistance how your off-target thinking affects you. In our training, we’ll sometimes ask participants to rate their off target thinking along ...
Tools for overcoming resistance to selling
Tools for overcoming resistance to selling How to put your feelings down on paper For many of us, the choice to sell is not really a choice at all. We ...
Meet our Co-Founders
Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO
Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK
