Is sales training worth the investment?

When you choose to invest in a training program, you obviously want to make sure that you see measurable results for your investment. There are many positive sales training results that can occur after working with us, which may include:

  • Reduced staff turnover
  • Improved quality
  • Increased quantity of output
  • Reduction of costs
  • Increase in Profits
  • Improved sales
  • Improved customer service
  • Reduction in waste or errors
  • Less absenteeism
  • Fewer grievances.

The above results are not guaranteed but many of our previous clients have reported these outcomes, with evidence to suggest that they are a result of employee training.


Our sales training secrets

Evaluating sales training is an integral part of our offer and we specifically look at increases in conversion rates, which translates into an increase in sales. This, in turn, should result in an overall increase in profits. We have measurement tools that account for these results and provide a full report to our clients after measuring results for several weeks after training completion.

Costs are of course important to any business and we understand you will want to balance the cost of the training against business results. There may be several costs associated with designing and conducting a training programme. These include:

  • The cost of the trainer
  • Materials
  • Equipment
  • Travel for participants and trainers
  • Training space
  • The cost of lost earnings due to team members attending the training session, rather than working to produce services and products.

In order to make sure that training is worth the investment for your business, we offer a specific return on investment calculation of 5:1. In basic terms, this means that your increased profits as a result of training, with deductions made for costs, divided by the cost of the training session, will yield a number of 5 over 1 within 3 months of the training event.

To illustrate this consider an example: If you invest £10,000 in training, you can expect a £60,000 gain to offset the cost of training and still get a 5:1 return within 3 months of the training event. Put simply, this means that for every £1 you give us, you can expect to get £5 back.

We guarantee this sales training return investment as a minimum. If you don’t net £5 or more for every £1 you spend with us, we will return your money.

5:1 is our minimum ROI. Typically, our clients will see an ROI of 10, 30, 50 or in some cases more.


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What our clients say…

“In a matter of weeks, we already saw results with LiveseySolar. Far before we were even finished with our project.”

Erik Chotiner, MD, FACS, Ophthalmologist

“The whole group has been very, very professional. We’re quite early in the stages, but we can see the benefits.”

Dr Nick Mantell , MBChB FRANZCO

“They’re very professional. They know what they’re doing, but they also put us at ease. This helped us to cut through what’s needed to get what we want.”

Mr Praveen Patel, MA (Cantab), MB BChir (Cantab), FRCOphth, MD (Res)

“It’s wonderful to work with an agency that engages on our level and understands our market.”

Dr Anton Van Heerden, MBChB; FRANZCO, Ophthalmologist

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Meet our Founders

We’re passionate about helping leaders of high-quality, growth-minded practice owners double their practice revenue

Rod Solar

Founder & Scalable Business Advisor

Rod Solar is a co-founder of LiveseySolar and a Scalable Business Advisor / fCMO for our customers. Rod mentors and coaches CEOs/Founders and their leadership teams to triple their sales, double their profit, and achieve their “ideal exit”.

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LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.

— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey

Founder & CEO

Laura Livesey is the co-founder & CEO of LiveseySolar. She has developed powerful refractive surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.

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Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.

— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK