Converting Leads
Creating a successful sales funnel costs money. Those leads are precious. Here we show you how to make the most of the money you spend by reducing the number of people that call your practice and walk away without becoming first appointments.
How Poor Communication Can Lead to More Errors
How poor communication can lead to more errors Having good communication skills in the workplace is vital to make yourself understood and ensure that your employees are clear ...
The Important Role of Courage in Developing the Hidden Sales Leaders in Your Organisation
The Important Role of Courage in Developing the Hidden Sales Leaders in Your Organisation There are sales leaders everywhere in your organisation at every level. Often you can’t see them. ...
Why it’s critical for team members to show leadership from the beginning of every sales interaction
Why it's critical for team member to show leadership from the beginning of every sales interaction The sales process can be compared in many ways to a guided hiking trip. ...
4 Reasons Why Continuous Communication Skills Training Is Necessary
4 Reasons Why Continuous Communication Skills Training Is Necessary While it’s clear that one-off training can have impressive results we recommend a long-term approach for the following reasons: Most training ...
Mystery Calling as a Means to Evaluate Interpersonal Skills Training
Mystery calling as a means to evaluate interpersonal skills training We conduct about 500 mystery calls a month across professional services markets in the UK (and abroad) to ...
The Pros and Cons of Product or Service Knowledge
As someone keenly interested in the service I provide, I have to deliberately resist how much I talk or risk boring people to death about how I do what I do. Similarly, I implore you, don't make the same mistakes. Instead, focus on listening more than you talk, and you'll notice your prospects buy more and more.
Meet our Co-Founders

Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK