Converting Leads
Creating a successful sales funnel costs money. Those leads are precious. Here we show you how to make the most of the money you spend by reducing the number of people that call your practice and walk away without becoming first appointments.
FAQ: What businesses see the best sales training results?
Your success as a result of sales training and return on investment is dependent on several factors. Some organisations will experience a huge difference in results after the sales training, while others will achieve a more modest return on investment.
FAQ: Getting my team in one place for a day is impossible. Can we do sales training in stages?
It’s certainly possible to administer training in stages, training smaller groups of employees at different times rather than training the whole team on one day. Many companies choose to follow this route to avoid downtime.
FAQ: Is role play really necessary in sales training?
Everyone has a different learning style and what works well for one person may not work so well for the next.
FAQ: My team don’t consider themselves salespeople. Is that going to be a problem?
The word “sales” has earned itself somewhat of a bad reputation over the years but this is usually due to a misconception about what good salespeople do. The big secret here is that we’re mainly teaching people how to connect emotionally with other people – some people have decided to call that “sales”, but it’s mainly better communication aimed at a goal.
FAQ: How much time to make the most out of sales training?
To get the maximum benefit out of sales training, it is important to dedicate sufficient time to the process. It can be easy to overlook the importance of training when you are running a busy practice, and tempting to squeeze it into a short timeframe, but to obtain the highest possible ROI, it is vital to plan for adequate sales training time.
FAQ: How can we stay organised with this?
It’s important for both us and our clients to stay organised during the period before, during and after sales training in order to effectively track progress, monitor figures and be aware of any problems. We use software called Basecamp for management of each of our training projects with different clients
Meet our Co-Founders
Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO
Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK
