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Start with being interested
Start with being interested Telephone call handlers are handling thousands of calls from customers at this very moment. 99% of them are boring. We have sales people telling customers everything ...
Having the courage to leave your baggage behind
Leaving your baggage behind you Dan Sullivan, creator of the Entrepreneurial Time Management System, recently made a claim in one of his seminars that immigrants do better economically, and entrepreneurially, ...
How much practice is needed to master a complex skill?
How much practice is needed to master a complex skill? Most managers that green-light training want participants to learn the skills as soon as possible. This is understandable, as ...
The future of training: Get ready to enter the holodeck
The future of training: Get ready to enter the holodeck In my last post I shared how we are using available technology in our training today to cross barriers of ...
Using Skype to break down barriers of distance, time, money, and language.
Using Skype to break down barriers of distance, time, money, and language. As I closed my Skype call with a laser eye surgeon in Rome, it occurred to me how ...
Calming yourself in stressful situations like objections
Calming yourself in stressful situations like objections You have a better chance of successfully overcoming objections if you stay calm and relaxed when encountering them. The steps involved in overcoming ...
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Explore Insights from Rod Solar: Industry Leader in Refractive Surgery Business Growth
Rod Solar has been mentioned in over 20 articles on EuroTimes website. Here are some
Meet our Co-Founders

Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK














































































