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What is schema and why is it a MUST for your SEO?
Schema markups are an essential tool to influence how search engines recognise your web pages and increase click-through rates to your website.
Can healthcare marketing increase patient numbers?
Want to learn the tricks of the trade? In this post, Laura Livesey and Rod Solar share the framework to increase patient numbers through healthcare marketing. Learn more...
Flip a switch in your brain to feel even more happiness and success in 2022
Why is it that so many successful people who have accomplished outstanding achievements and all of their accrued benefits can still feel like failures? This one-minute mindset shift will change your perspective on everything.
Secrets of LASIK Pricing and financing
Looking to learn the nuances of LASIK pricing and what you can do to scale your practice? In this post, Laura Livesey and Rod Solar discuss all things profitability. Learn more.
Does cataract surgery marketing work?
Curious about scaling your medical practice through cataract surgery marketing? In this post, Laura Livesey and Rod Solar discuss the key markers and pitfalls to watch out for within cataract surgery marketing. Are you ready for some nuggets of information? Learn more...
Does laser eye surgery marketing work?
Does laser eye surgery marketing work? This is a question we're often asked with a complex answer based on various facets. The simple answer is no, not unless the practice integrates strategy into to core of the marketing framework.
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Explore Insights from Rod Solar: Industry Leader in Refractive Surgery Business Growth
Rod Solar has been mentioned in over 20 articles on EuroTimes website. Here are some
Meet our Co-Founders
We’re passionate about helping leaders of high-quality, growth-minded practice owners double their practice revenue

Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK