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What traits would an ideal salesperson have?
What traits would an ideal salesperson have? Can you start a conversation with virtually anyone? Are you persistent in the face of obstacles? Do you enjoy the challenge of hearing ...
7 Essential Non-verbal Communication Tips to Increase your Team’s Interpersonal Skills
7 Essential Non-verbal Communication Tips to Increase your Team’s Interpersonal Skills We've previously talked about how important body language (non-verbal communication) is when it comes to improving your confidence and ...
Incredible Body Language Research on How Non-verbal Communication can Increase Sales
Incredible Body Language Research on How Non-verbal Communication can Increase Sales Most sales people are aware of the fact that their body language can affect how other people think and ...
Are Sales Bonuses Really as Motivating as You Might Think?
Are Sales Bonuses Really as Motivating as You Might Think? A client that is planning to expand their call handling team asked me about the right balance of remuneration for ...
The Power of Empathy
The Power of Empathy This very short video from RSA does an great job of introducing the concept of empathy and how it is distinct from sympathy. In a very ...
How Poor Communication Can Lead to More Errors
How poor communication can lead to more errors Having good communication skills in the workplace is vital to make yourself understood and ensure that your employees are clear ...
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Explore Insights from Rod Solar: Industry Leader in Refractive Surgery Business Growth
Rod Solar has been mentioned in over 20 articles on EuroTimes website. Here are some
Meet our Co-Founders

Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK














































































