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11 ways to build e-mail marketing (Part 1)
If you're starting down the road of e-mail marketing, you're going to need to build an e-mail list. In this post, I'll share 12 legitimate methods of collecting e-mail addresses for your e-mail database.
How to answer the phone
One of the simplest things you can do that makes a big difference in your customer service is to answer the phone correctly.
Should advertising cosmetic surgery be banned?
The President of BAAPS Mr. Nigel Mercer seems to think advertising cosmetic surgery should be banned, as is reported in this article appearing in the Independent. One might assume that this would affect anything that could be defined as "advertising" - which, depending on your perspective might include all communications efforts including the internet and other forms of more personalised communication (e.g. emails, letters, even possible business cards). What's your view?
LiveseySolar Research on Telephone Training in Eurotimes March 2011
LiveseySolar's telephone training featured in Eurotimes March 2011: A GOOD SERVICE. ESCRS Practice Development Masterclass attendee finds value in focusing on basics. Rod Solar and LiveseySolar's telephone training are featured ...
Sheffield Vision Centre exceeds targets by 46.2% (Case Study)
The Sheffield Vision Centre is a refractive surgery clinic spun-off from the Royal Hallamshire Hospital, Sheffield NHS Teaching Hospitals. Over a 12 month engagement, we helped Sheffield Vision Centre increase their conversion rates by 68%, increase their telephone conversion rates by 34%, and increase their eye surgery sales so that they exceeded first year targets by 46.2%.
Telephone sales training
Training in healthcare telephone sales. Convert more enquiries into patients. Discover everything you need to know to grow your practice...
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Explore Insights from Rod Solar: Industry Leader in Refractive Surgery Business Growth
Rod Solar has been mentioned in over 20 articles on EuroTimes website. Here are some
Meet our Co-Founders

Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK


















































































