The 2018 European Refractive Laser Surgery Symposium is upon us and this year we're visiting sunny Amsterdam! As the exclusive practice development consultants invited by ZEISS for the second year running, we'll be training ZEISS staff on how to help their customers (refractive surgery clinics) grow their clinics. Like last year, we will also speak in the main symposium on '5 smart strategies to grow your practice with presbyopic patients'. We look forward to seeing you if you're in Amsterdam - come say hello!

We're back from China and buzzing with news about new practice development opportunities as well as the launch of our new book on practice growth! You might know that LiveseySolar has been working with ZEISS to develop surgeon-focussed practice marketing solutions for the presbyopic market. After working with clinics and patients choosing presbyopic treatment solutions since 2005, we've gained insights and experience that have propelled the growth of many surgeons and eye clinics. That's why we consider the presbyopic market the next big opportunity in the laser eye surgery market and advise ophthalmologists to consider Refractive Surgery Marketing to this market segment. Here's an update about the trainings we gave to surgeons in the Asia Pacific Region, details about our new book and some insights into the incredible potential of the presbyopic market...

Italian ophthalmologists discovered how to grow their refractive surgery practices at our workshop on LASIK marketing in Milan this October. We were delighted to accept an invitation to speak from LASIK pioneer, Lucio Buratto. The congress, known to most as VCR, is the most important congress of refractive and cataract surgery in Italy, and among the most important in Europe and the world. Buratto, a pioneering ophthalmologist, has organised and directed VCR since 1981, and he continues to innovate by bringing LASIK marketing workshops to Italy...