Free advice to help you grow & scale your vision correction business
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Converting More Callers – Mini-Class
Double your conversions without spending anymore money on marketing. How? Simply leverage your phone to the maximum. We’ll discuss how you can turn any patient phone call into a booking and not another empty lead - simply through being more strategic.
Can you get back to your inquiries in 5 minutes?
Try mystery calling your practice. Do they get back to you in 5 minutes or less? Find out why speed-to-lead is so important to your success and why you’re likely not getting back to your leads fast enough. Then, solve it with the advice we give in this post.
How to manage competition
Cut through the noise in a crowded market. In this post, Rod and Laura give you the tools to perfect your customer avatar and craft your patient's journey from point A to point B.
What is patient-centric marketing?
Out-rank your competitors by understanding what you say and who it’s about.
The Consultation Process
How to create the perfect consultation process for your laser eye surgery practice. Generate more conversions. Champion customer service.
How to create effective video content for digital marketing
Founder and Fractional CMO Rod Solar, explains how we can help to innovate an effective video content strategy for you and to accelerate your laser eye practice through these simple steps.
Discover the latest insights and innovations from LiveseySolar
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Explore Insights from Rod Solar: Industry Leader in Refractive Surgery Business Growth
Rod Solar has been mentioned in over 20 articles on EuroTimes website. Here are some
Meet our Co-Founders
We’re passionate about helping leaders of high-quality, growth-minded practice owners double their practice revenue

Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK