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How to convert more patients with entry-point offers
The purpose of your entry-point offer is to convert a lead into a consumer - or to move the patient down-funnel through the customer journey.
What is paid traffic? How do you use paid search and paid social for medical practices?
Discover what paid traffic and paid social is and how refractive and cataract practices can use it to scale their business.
Why a Marketing Execution Plan is your first step to success
Are you eager to transform your refractive practice marketing? Discover why a Marketing Execution Plan is your first step to success.
Preparing for an online disaster
Preparing for online disaster How to protect your digital marketing assets and recover quickly using a digital marketing contingency plan. At around 3 pm on a sunny day ...
Consumers spend surplus savings on cataract and refractive surgery
Consumers spend surplus savings on cataract and refractive surgery Five key messages to work into your marketing to ensure your practice gets a piece of the pie Back ...
Your Google Ad spend might be about to go up
Your Google Ad spend might be about to go up As of 1 October 2021, Google will “include a surcharge on your invoices or statements for ads that ...
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Explore Insights from Rod Solar: Industry Leader in Refractive Surgery Business Growth
Rod Solar has been mentioned in over 20 articles on EuroTimes website. Here are some
Meet our Co-Founders
Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO
Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK
