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Smart glasses: What Zeiss can learn from Google’s mistakes
Smart glasses: What Zeiss can learn from Google’s mistakes Despite being one of the most successful companies in the world, Google isn’t flawless. One of it’s most well-known fails ...
London cataract surgeon gets online branding makeover (Case Study)
Jaheed Khan is a London eye surgeon working at Moorfields and Clinica London, specialising in Cataract surgery, the treatment of AMD (Age-related Macular Degeneration) and Diabetic Retinopathy).
Healthcare staff training takes off across Europe (Case Study)
Due to increasing competition within healthcare markets across Europe, LiveseySolar has been asked over the last few years to provide healthcare team training in an increasing number of non-English speaking countries.
LiveseySolar launches new Pinnacle Therapy website (Case Study)
Pinnacle Therapy, led by Richard Reid, a well-established psychotherapist in London, came to us to discuss consolidating their three websites into a robust, contemporary, and compelling new digital look and feel for the company. This post explores the business problem we faced, our approach to the challenge, and of course the final outcome, part of which you can glimpse directly below.
Healthcare telephone team training generates a massive 42 to 1 ROI (Case study)
We believe it's very important to evaluate the training we deliver so that we can (a) monitor behavioural adherence to the processes we teach and (b) correlate our efforts with business results. When we evaluate training, we often discover insights that we can use to improve our training programs, increasing the chances of getting better and better results for our clients and their sales teams.
Avoid embarrassment by getting up to speed with basic web terminology
Do you know what a website is? Or a blog? Or a domain name? Many people are so familiar with these terms that they would typically answer "yes." Yet, when I ask people to explain these terms to me, I tend to get variable, and sometimes incorrect, answers.
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Explore Insights from Rod Solar: Industry Leader in Refractive Surgery Business Growth
Rod Solar has been mentioned in over 20 articles on EuroTimes website. Here are some
Meet our Co-Founders

Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK














































































