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Revolutionize your sales calls: How to increase patient engagement and conversion rates in vision correction surgery with virtual suitability assessments
Reframe sales calls into virtual suitability assessments for vision correction surgeries to attract and convert patients. Learn how to take a leadership role, leverage digital self-tests, and build trust while executing the approach effectively. Read on for expert tips.
Overcoming shiny object syndrome
Shiny object syndrome (aka endlessly chasing “the new thing”) is one of the biggest challenges practice owners face and quickly leads to distraction, stress, wasted money, and staff overwhelm Use this Growth Triad tool to spend time only on those few great ideas actually worth pursuing.
How refractive surgeons can beat the 2023 recession
The 2023 recession will be tough for ophthalmologists without a plan. Don’t focus on mere survival. Discover how you can take home more profit in 2023, despite…
Strategies to roar out of a recession for private healthcare practices
Private practice owners should be 'Progressive' by pursuing a combined strategy of marketing more, expanding their asset base, and increasing efficiency. The last thing they want to do is cut labour costs.
Creating a lead magnet to get eye surgery leads
As an advertiser for your practice’s services, understand that your advertising aims to generate leads (patients come later) from your traffic. The most effective way to generate leads is to use a lead magnet. This post will cover a lead magnet and the different types of lead magnets. I’ll also share what to think about before you build a lead magnet and the elements of an effective lead magnet.
5 Essential steps to build a practice
So where do you begin with building a thriving vision correction practice? Check out these 5 crucial steps to elevate your success as a refractive surgeon in today’s competitive market.
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Meet our Founders
Rod Solar
Founder & Fractional CMO
Rod co-founded LiveseySolar and acts as a Fractional CMO for our customers. He’s on a mission to help transform the lives of 10,000 people with vision correction surgery by 2024. To achieve that, he inspires his customers to make confident decisions that will help 50,000 people take the first step towards vision correction.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO
Laura Livesey
Founder & CEO
Laura Livesey is the co-founder & CEO of LiveseySolar. She has developed powerful refractive surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK
