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Raising laser eye surgery prices will drive profits in “New Normal”
Raising laser eye surgery prices will be the most effective profit driver in the post-Coronavirus New Normal. Here's what will happen to your profits if you raise your prices...
How to run effective laser eye surgery patient webinars
Whether you want to book more first appointments from a patient event in a physical space (an open evening) or online (a webinar), you’ll find this proven advice will improve your results.
The definitive guide to building a waitlist with video appointments
The definitive guide to building a waitlist with video appointments In this post, we explain why, as a cataract and refractive surgeon, you should be pressingly adding video appointments ...
8 steps to attract and convert patients – The Customer Value Journey
Want to attract, convert, and excite patients to become your biggest promoters? Create your own patient relationship-building strategy to uncover the holes in your marketing so you can create marketing that really works.
Cracked it! How to get paid for LASIK surgery during the shutdown
How to ethically and safely generate refractive revenue right now - guaranteed Relax. We solved it. While everyone has been trying to figure out their cash flow during shutdown (and ...
Working from home for the first time? Here’s how to thrive through the uncertainty of working remotely as a team
Working from home for the first time? - Here's how to thrive through the uncertainty of working remotely as a team In light of the current global crisis, you are ...
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Explore Insights from Rod Solar: Industry Leader in Refractive Surgery Business Growth
Rod Solar has been mentioned in over 20 articles on EuroTimes website. Here are some
Meet our Co-Founders

Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK














































































