Refractive Surgery Marketing Blog2025-10-06T05:50:27+01:00

Free advice to help you grow & scale your vision correction business

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How to pack your next patient event with qualified prospects

By |Converting Leads|

A patient event can be an excellent way to attract prospective patients to your clinic but most clinic’s are missing out on a lot of potential patients because they aren’t interesting people enough in their information evening. You need to address specific concerns, questions and problems for event attendees because they are what we call MOFU (middle of the funnel) and this requires a unique marketing approach. Follow the advice in this post and you'll be packing your patient events with qualified patients in no time!

Bringing a passion for practice development to ERLS 2018 in Amsterdam

By |News|

It is a rare treat to be given the opportunity to share what one loves to do with allied professionals who serve the same customers. We experienced this opportunity with the European launch of our book entitled "How to Grow Your Practice with Presbyopic Patients" in Amsterdam last month for the ZEISS ERLS 2018. We were able to bring our passion for practice development to ZEISS staff and customers and enjoyed launching our practice development recipe book - this time in the European market after the successful launch in Asia earlier this year...

LiveseySolar gives exclusive Practice Development workshop at the ZEISS ERLS in Amsterdam

By |News|

The 2018 European Refractive Laser Surgery Symposium is upon us and this year we're visiting sunny Amsterdam! As the exclusive practice development consultants invited by ZEISS for the second year running, we'll be training ZEISS staff on how to help their customers (refractive surgery clinics) grow their clinics. Like last year, we will also speak in the main symposium on '5 smart strategies to grow your practice with presbyopic patients'. We look forward to seeing you if you're in Amsterdam - come say hello!

LiveseySolar gives Asia-Pacific practice growth training to ZEISS team and surgeons for the presbyopic laser vision correction market

By |News|

We're back from China and buzzing with news about new practice development opportunities as well as the launch of our new book on practice growth! You might know that LiveseySolar has been working with ZEISS to develop surgeon-focussed practice marketing solutions for the presbyopic market. After working with clinics and patients choosing presbyopic treatment solutions since 2005, we've gained insights and experience that have propelled the growth of many surgeons and eye clinics. That's why we consider the presbyopic market the next big opportunity in the laser eye surgery market and advise ophthalmologists to consider Refractive Surgery Marketing to this market segment. Here's an update about the trainings we gave to surgeons in the Asia Pacific Region, details about our new book and some insights into the incredible potential of the presbyopic market...

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What our clients say…

“In a matter of weeks, we already saw results with LiveseySolar. Far before we were even finished with our project.”

Erik Chotiner, MD, FACS, Ophthalmologist

“The whole group has been very, very professional. We’re quite early in the stages, but we can see the benefits.”

Dr Nick Mantell , MBChB FRANZCO

“They’re very professional. They know what they’re doing, but they also put us at ease. This helped us to cut through what’s needed to get what we want.”

Mr Praveen Patel, MA (Cantab), MB BChir (Cantab), FRCOphth, MD (Res)

“It’s wonderful to work with an agency that engages on our level and understands our market.”

Dr Anton Van Heerden, MBChB; FRANZCO, Ophthalmologist

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Explore Insights from Rod Solar: Industry Leader in Refractive Surgery Business Growth

Rod Solar has been mentioned in over 20 articles on EuroTimes website. Here are some

Meet our Co-Founders

We’re passionate about helping leaders of high-quality, growth-minded practice owners double their practice revenue

Rod Solar

Founder & Scalable Business Advisor

For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.

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LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.

— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey

Founder & CEO

I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.

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Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.

— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK

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