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How to help patients finance eye surgery
How to help patients finance eye surgery Laser and cataract surgery isn't cheap. Expecting someone to make a lump-sum payment for a procedure that exceeds their average monthly cost ...
How can you perform better on camera
How can you perform better on camera Surprise! you're now a video presenter Video presentations and meetings are now a common protocol in practices small and large, so ...
Should eye surgeons use TIKTOK to market their practice?
Should eye surgeons use TIKTOK to market their practice? A topic that many clients – doctors and surgeons in the refractive sector – have raised on calls over the ...
Laser eye surgery: What’s next after COVID-19 lockdowns ease?
With COVID-19 deaths now surpassing 500,000 against a backdrop of easing lockdowns, many are starting to wonder “what’s next”? In this post, we’ll explore 3 pandemic wave scenarios to help start a discussion about how laser eye surgeons can respond in each case. Renowned epidemiologist Dr Michael Osterholm, Director of The Center for Infectious Disease and Policy (CIDRAP), has put forth 3 scenarios based on previous pandemics.
Start now to prepare your practice for the next phases of the COVID-19 crisis
Start now to prepare your practice for the next phases of the COVID-19 crisis We’re here to help you prepare your practice for the next phases of the ...
How 4 laser eye surgeons pre-booked hundreds of patients during shutdown
While everyone was trying to figure out their cash flow during shutdown and the early stages of reopening, our clients bridged the gap by generating hundreds of thousands in treatment sales.
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Explore Insights from Rod Solar: Industry Leader in Refractive Surgery Business Growth
Rod Solar has been mentioned in over 20 articles on EuroTimes website. Here are some
Meet our Co-Founders

Rod Solar
Founder & Scalable Business Advisor
For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.
LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.
— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey
Founder & CEO
I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.
Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.
— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK














































































